Textual analysis college magazine
Denotation: This cover consists of a colour photograph of a college student looking away from the camera, this makes it look like it was an unexpected shot and that the student was unaware of the person who was photographing him. It is a medium shot showing his hand holding his hat and his face expression showing that he is very happy about something.
The background of the photograph has two other people in it which I presume are also students of the same college because they also have the same hat and top as the student that has been photographed but they are slightly blurred to emphasis the student being photographed. Behind the boy is the Beloit college masthead and the date of which the magazine was made and in front of him is some written also showing the date of which the magazine was made and a phrase.
Masthead: the masterhead is the name of the college; it’s bright yellow and bold so that it stands out. The font used for the masterhead is serif font and it’s all in capitals to show that it is the college’s magazine. There is also a phrase at the bottom of the page “nothing but blue skies” and this is in san serif font. The font is very old fashioned and looks like it was written in the roman times font because of the straight boldness which sends the message across well. Obviously Beloit college magazine is clearly telling you that the magazine is going to be about the college and something that has happened in it or just about the college it self and how good and popular it is and the picture they chose to put as the front cover also shows how good they are academically.
The magazine was published in 2004 it doesn’t give an exact date but I assume it was at the end of the school year so around June- July. This magazine probably hit the news stands roughly a month after it was published.
Costume: The boy on the front cover is wearing the traditional graduation clothes, the long dress type top and hat and we can’t see the bottom as this shot is a medium shot only showing his top half. His pose is asymmetrical and it works because the boy doesn’t know he is being photographed. Obviously the costume has been chosen carefully to appeal to the target audience of the magazine, who are most likely to be parents and students. The clothing worn is a typical outfit because it’s a school magazine and that’s what it’s representing, and the mortarboard completes the look because without it, it wouldn’t.
The main coverline that relates to his photograph says:
“Commencement 2004 nothing but blue skies”
This is connoting that the school has a good record of pass grades and they enjoy the learning there. “Nothing but blue skies” indicates happiness, enjoyment, a lot of learning, clear minds and no dark skies. This I think is the school motto or something similar, relating to the college.
There is only one coverline which tells us that the magazine is only concentrating on the college and nothing else.
There are no bar codes on this magazine which probably means that this magazine was not sold in shops and was only sold in the college.
I would suggest that the most likely audience would be both male and female, young people searching for better colleges or universities and also parents getting to know more about schools. The students would be aged between 15-18 and would have a brief idea of what college is like; they are likely to be students who are well educated and determined to further their education in this college.
Rachelle Mvuemba
Denotation: This cover consists of a colour photograph of a college student looking away from the camera, this makes it look like it was an unexpected shot and that the student was unaware of the person who was photographing him. It is a medium shot showing his hand holding his hat and his face expression showing that he is very happy about something.
The background of the photograph has two other people in it which I presume are also students of the same college because they also have the same hat and top as the student that has been photographed but they are slightly blurred to emphasis the student being photographed. Behind the boy is the Beloit college masthead and the date of which the magazine was made and in front of him is some written also showing the date of which the magazine was made and a phrase.
Masthead: the masterhead is the name of the college; it’s bright yellow and bold so that it stands out. The font used for the masterhead is serif font and it’s all in capitals to show that it is the college’s magazine. There is also a phrase at the bottom of the page “nothing but blue skies” and this is in san serif font. The font is very old fashioned and looks like it was written in the roman times font because of the straight boldness which sends the message across well. Obviously Beloit college magazine is clearly telling you that the magazine is going to be about the college and something that has happened in it or just about the college it self and how good and popular it is and the picture they chose to put as the front cover also shows how good they are academically.
The magazine was published in 2004 it doesn’t give an exact date but I assume it was at the end of the school year so around June- July. This magazine probably hit the news stands roughly a month after it was published.
Costume: The boy on the front cover is wearing the traditional graduation clothes, the long dress type top and hat and we can’t see the bottom as this shot is a medium shot only showing his top half. His pose is asymmetrical and it works because the boy doesn’t know he is being photographed. Obviously the costume has been chosen carefully to appeal to the target audience of the magazine, who are most likely to be parents and students. The clothing worn is a typical outfit because it’s a school magazine and that’s what it’s representing, and the mortarboard completes the look because without it, it wouldn’t.
The main coverline that relates to his photograph says:
“Commencement 2004 nothing but blue skies”
This is connoting that the school has a good record of pass grades and they enjoy the learning there. “Nothing but blue skies” indicates happiness, enjoyment, a lot of learning, clear minds and no dark skies. This I think is the school motto or something similar, relating to the college.
There is only one coverline which tells us that the magazine is only concentrating on the college and nothing else.
There are no bar codes on this magazine which probably means that this magazine was not sold in shops and was only sold in the college.
I would suggest that the most likely audience would be both male and female, young people searching for better colleges or universities and also parents getting to know more about schools. The students would be aged between 15-18 and would have a brief idea of what college is like; they are likely to be students who are well educated and determined to further their education in this college.
Rachelle Mvuemba
No comments:
Post a Comment